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Here is a collection of 6 spectacular storytelling websites you have to see for you daily inspiration.

/a>We Choose The Moon

/a>Summit on The Summit

/a>Ubisoft | Creators of Emotion

/a>Annenberg community Beach House

/a>SensiSoft

/a>Waterlife

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img src=”http://feedads.g.doubleclick.net/~a/32qJ7-0vAf_xVuRQNx_iMHml2sU/1/di” border=”0″ ismap=”true”>

Here is a collection of 6 spectacular storytelling websites you have to see for you daily inspiration.

/a>We Choose The Moon

/a>Summit on The Summit

/a>Ubisoft | Creators of Emotion

/a>Annenberg community Beach House

/a>SensiSoft

/a>Waterlife

Read the original here:
/a>

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img src=”http://feedads.g.doubleclick.net/~a/32qJ7-0vAf_xVuRQNx_iMHml2sU/1/di” border=”0″ ismap=”true”>

Here is a collection of 6 spectacular storytelling websites you have to see for you daily inspiration.

/a>We Choose The Moon

/a>Summit on The Summit

/a>Ubisoft | Creators of Emotion

/a>Annenberg community Beach House

/a>SensiSoft

/a>Waterlife

img src=”http://feedads.g.doubleclick.net/~a/32qJ7-0vAf_xVuRQNx_iMHml2sU/0/di” border=”0″ ismap=”true”>

img src=”http://feedads.g.doubleclick.net/~a/32qJ7-0vAf_xVuRQNx_iMHml2sU/1/di” border=”0″ ismap=”true”>

Here is a collection of 6 spectacular storytelling websites you have to see for you daily inspiration.

/a>We Choose The Moon

/a>Summit on The Summit

/a>Ubisoft | Creators of Emotion

/a>Annenberg community Beach House

/a>SensiSoft

/a>Waterlife

View post:
/a>

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Apple CEO Steve Jobs presents the new Apple iPad.

When in 2007 Apple launched the iPhone not only reinvented the phone but it also introduced a revolutionary user experience that has changed definitively the way to browse the Web with a mobile device then before.
In that same period, I remember browsing the Web with a Nokia or Windows Mobile phone was an arduous undertaking: webpages was unreadable on small screens on portable devices, slow to render in mobile browsers and all available options that allowed users to fit pages to screen (for increasing readability) was ridiculously worse than the problem they was trying to fix.

With the iPhone, Apple has changed the rules of use and enjoyment of online contents with smartphones by creating an user experience that allows users to see everything at a size that’s readable and has forced its competitors to a rapid run-up to copy that model. The big success of the iPhone has also imposed, for the first time, to internet companies, online newspapers and bloggers to pay a big attention to mobile version of their websites: according to AdMob /a> report, iPhone OS dominates the market of smartphones generated traffic with a share of 51%.

This scenario led to a change of perspective in designing websites for mobile phones: it is not the devices that needs to adapt to the page layout, but is the page structure that needs to be designed for the specific device. The large diffusion of websites optimized for iPhone is the most concrete example of this trend characterized by one-column layout, simpler navigation bars with biggest tabs and links that perfectly fit with the iPhone’s touch interface (read also this post: /a>).

What could happen in the next months with the launch of iPad? Without doubt, the large screen lets users browse standard web pages in a easier way than on iPhone, so there will not be particular problems to see every website. That will change is probably the way to interact with web pages by exploiting the potential of multi-touch interface as has already happened for iPhone and iPod Touch games (take a look at Gameloft N.O.V.A. presentation on iPad during the Apple Keynote) and this will significantly influence and innovate the structure of web pages and their features.

And what about the lack of Flash on the iPad (link on iPhone and iPod Touch)? I think the Apple’s choice drastically limits the access to many websites but it could be, hopefully, a big opportunity to accelerate the slow process to switch to the HTML 5.

img src=”http://feedads.g.doubleclick.net/~a/AWwCys08etABlcJZmxImMEqBf8k/0/di” border=”0″ ismap=”true”>

img src=”http://feedads.g.doubleclick.net/~a/AWwCys08etABlcJZmxImMEqBf8k/1/di” border=”0″ ismap=”true”>

Apple CEO Steve Jobs presents the new Apple iPad.

When in 2007 Apple launched the iPhone not only reinvented the phone but it also introduced a revolutionary user experience that has changed definitively the way to browse the Web with a mobile device then before.
In that same period, I remember browsing the Web with a Nokia or Windows Mobile phone was an arduous undertaking: webpages was unreadable on small screens on portable devices, slow to render in mobile browsers and all available options that allowed users to fit pages to screen (for increasing readability) was ridiculously worse than the problem they was trying to fix.

With the iPhone, Apple has changed the rules of use and enjoyment of online contents with smartphones by creating an user experience that allows users to see everything at a size that’s readable and has forced its competitors to a rapid run-up to copy that model. The big success of the iPhone has also imposed, for the first time, to internet companies, online newspapers and bloggers to pay a big attention to mobile version of their websites: according to AdMob /a> report, iPhone OS dominates the market of smartphones generated traffic with a share of 51%.

This scenario led to a change of perspective in designing websites for mobile phones: it is not the devices that needs to adapt to the page layout, but is the page structure that needs to be designed for the specific device. The large diffusion of websites optimized for iPhone is the most concrete example of this trend characterized by one-column layout, simpler navigation bars with biggest tabs and links that perfectly fit with the iPhone’s touch interface (read also this post: /a>).

What could happen in the next months with the launch of iPad? Without doubt, the large screen lets users browse standard web pages in a easier way than on iPhone, so there will not be particular problems to see every website. That will change is probably the way to interact with web pages by exploiting the potential of multi-touch interface as has already happened for iPhone and iPod Touch games (take a look at Gameloft N.O.V.A. presentation on iPad during the Apple Keynote) and this will significantly influence and innovate the structure of web pages and their features.

And what about the lack of Flash on the iPad (link on iPhone and iPod Touch)? I think the Apple’s choice drastically limits the access to many websites but it could be, hopefully, a big opportunity to accelerate the slow process to switch to the HTML 5.

The rest is here:
/a>

Publicly Jason claims to be ignorant about SEO because it allows him moral flexibility and makes Google less likely to torch his site (even though he is blatantly violating their search quality guidelines, and has for *years*).

But when you look at /a>, in the 19 page PDF reads like an à la carte menu of SEO services, rather than sales material from a company ignorant of of SEO.

It includes a slide which highlights how well Mahalo Answers questions rank in Google titled “SEO value,” as well as the following statements (followed by my comments):

• Questions are imported from Partners’ Answers Community into Mahalo Answers, enabling 100% share of voice and high SEO value. (filling Google with duplicate content)
• Category Selection Based on Keyword Intelligence and Customer Goals (doing keyword research, an SEO service)
• Community seeded with high-value questions and answers (does the word “seeded” mean asking fake questions?)
• By carefully policing the site, Mahalo keeps out inappropriate content, thus increasing engagement and utility. (no mention of the half million+ pages indexed in Google which contained scraped 3rd party content?)
• We can help our partners increase their search engine rankings with these high quality pages. (that is the actual text from their slide titled “HowTo”)
• Mahalo’s team of editors will find the most highly-trafficked search terms and keywords for your brand, industry or product and build corresponding high-quality pages that will rank well. (isn’t that exactly what “scummy” SEO companies do Jason?)

Given that Mahalo is now branded as an SEO play (in their own words), and that /a>, are creating tons of other duplicate content, /a>, and are not above “seeding” questions based on keyword value, why should Google trust *any* of their business practices going forward? Especially when their SEO services enterprise was launched on the back of calling SEOs scumbags.

How can the Google web spam team members look themselves in the mirror each morning hunting smaller webmasters and ignoring operations like Mahalo? It must begin to feel arbitrary at some point, no?

Go here to see the original:
/a>

Publicly Jason claims to be ignorant about SEO because it allows him moral flexibility and makes Google less likely to torch his site (even though he is blatantly violating their search quality guidelines, and has for *years*).

But when you look at /a>, in the 19 page PDF reads like an à la carte menu of SEO services, rather than sales material from a company ignorant of of SEO.

It includes a slide which highlights how well Mahalo Answers questions rank in Google titled “SEO value,” as well as the following statements (followed by my comments):

• Questions are imported from Partners’ Answers Community into Mahalo Answers, enabling 100% share of voice and high SEO value. (filling Google with duplicate content)
• Category Selection Based on Keyword Intelligence and Customer Goals (doing keyword research, an SEO service)
• Community seeded with high-value questions and answers (does the word “seeded” mean asking fake questions?)
• By carefully policing the site, Mahalo keeps out inappropriate content, thus increasing engagement and utility. (no mention of the half million+ pages indexed in Google which contained scraped 3rd party content?)
• We can help our partners increase their search engine rankings with these high quality pages. (that is the actual text from their slide titled “HowTo”)
• Mahalo’s team of editors will find the most highly-trafficked search terms and keywords for your brand, industry or product and build corresponding high-quality pages that will rank well. (isn’t that exactly what “scummy” SEO companies do Jason?)

Given that Mahalo is now branded as an SEO play (in their own words), and that /a>, are creating tons of other duplicate content, /a>, and are not above “seeding” questions based on keyword value, why should Google trust *any* of their business practices going forward? Especially when their SEO services enterprise was launched on the back of calling SEOs scumbags.

How can the Google web spam team members look themselves in the mirror each morning hunting smaller webmasters and ignoring operations like Mahalo? It must begin to feel arbitrary at some point, no?

Read the rest here:
/a>

An often-overlooked metric is the time taken from the first click on an ad to the final conversion of the keyword. That is, the total conversion time for a keyword in a given campaign. While this metric may seem relatively unimportant to ROI (for instance), it can help you understand your clients and also help you better manage your campaigns. In this article, I’ll demonstrate a few ways in which conversion time can be very useful.

Consider an apparel retailer which sells several lines of clothing including menswear, womenswear, kids clothing, wedding and bridal wear, footwear etc. As a retailer, you would like to know if customers who buy more expensive items take more time on average to make their purchase. It seems like a reasonable hypothesis, but what does the data say?

While the connection is not exactly linear (the linear regression only explains about 38% of the variance), there is a connection. Further, it appears that three campaigns Women 2, Women 1 and Nightwear take a disproportionately long time to convert compared to the order size. Apart from the (ahem!) obvious conclusion that women take a longer time to buy than men, what are the implications of this finding? Here are some helpful tips to keep in mind.

/a>

img src=”http://www.deondesigns.ca/blog/wp-content/plugins/add-to-any/share_save_171_16.png” width=”171″ height=”16″ alt=”Share/Bookmark” />

An often-overlooked metric is the time taken from the first click on an ad to the final conversion of the keyword. That is, the total conversion time for a keyword in a given campaign. While this metric may seem relatively unimportant to ROI (for instance), it can help you understand your clients and also help you better manage your campaigns. In this article, I’ll demonstrate a few ways in which conversion time can be very useful.

Consider an apparel retailer which sells several lines of clothing including menswear, womenswear, kids clothing, wedding and bridal wear, footwear etc. As a retailer, you would like to know if customers who buy more expensive items take more time on average to make their purchase. It seems like a reasonable hypothesis, but what does the data say?

While the connection is not exactly linear (the linear regression only explains about 38% of the variance), there is a connection. Further, it appears that three campaigns Women 2, Women 1 and Nightwear take a disproportionately long time to convert compared to the order size. Apart from the (ahem!) obvious conclusion that women take a longer time to buy than men, what are the implications of this finding? Here are some helpful tips to keep in mind.

/a>

img src=”http://www.deondesigns.ca/blog/wp-content/plugins/add-to-any/share_save_171_16.png” width=”171″ height=”16″ alt=”Share/Bookmark”/>
Continued here:
/a>